Starting from early builds, NHTV Breda University of Applied Science (the Netherlands) assisted the Italian development team Double Jungle in obtaining a detailed insight into their original action-puzzle iPad videogame ‘Gua-Le-Ni; or The Horrendous Parade’ (http://www.gua-le-ni.com). The kinds of experiments and tests that were run on the game focused on the use of biometric (or psychophysiological) sensors in order to gain deep and objective insights into how the target audience reacted to the game’s difficulty, its interface, its responsiveness, its acceleration, etc. More specifically, stress levels and the contraction of facial muscles were correlated with in-game performance and traditional questionnaires. In my session, I will explain how such approach, which we pioneered in the casual section of the games industry, can and did provide concrete advantages for the developers.
Delivered at Casual Connect Asia, May 2012.
Stefano Gualeni Trained as an architect, Stefano Gualeni is an Italian game-designer who is best known for being the author and designer of the ‘Tony Tough’ games and of the point-and-click adventure ‘Prezzemolo in Una Giornata da Incubo’, licensed by Gardaland. Stefano is currently the lecturer of Game Design and Game Architecture at NHTV Breda University of Applied Sciences in The Netherlands. When time allows, he works as columnist and Game Design consultant. His last game ‘Gua-Le-Ni; or The Horrendous Parade’ is the first casual game to be developed and tuned with the support of biometric experiments. http://www.gua-le-ni.com